Vocabulary:
lcsh
Type:
Topic
Note:
Work cat.: 96-49074: Haig, W.L. Logo power, 1997.
Note:
Thames & Hudson encyc. graphic design (logotype: letters or words formed into a distinctive, unified form. Can often provide
basis for company trademark, brand, or corporate identity. Often abbr. logo)
Note:
AAT (logos: use for graphic images usually derived from a company name or trademark used in commercial contexts and often
designed for ready recognition; logotypes, USE logos)
Note:
Random House (logo: 1. Also called logotype: a graphic representation or symbol of company name, trademark, abbreviation,
etc., often uniquely designed for ready recognition. 2. Print. logotype (def. 1) (by shortening logotype or logogram))
Note:
IAC (logos (Graphic arts))
Note:
McGraw-Hill art; Web. 3
